DeHaat Bageecha is an urban gardening product line from DeHaat, one of India’s leading agri-tech startups. The aim was to build a brand identity that could resonate with urban families, positioning gardening as an emotionally fulfilling, inclusive activity for all ages. My collaborative role involved shaping the brand’s strategic foundation, tone of voice, and visual language in collaboration with a cross-functional creative team.
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“Marketing without design is lifeless, and design without marketing is mute.”
- Von Glitschka
Hence, Some Marketing Projects which I did for
dehaat bageecha
During the collaboration, I've had a chance to lead the creative direction for DeHaat Bageecha’s campaigns, ensuring design was not just aesthetic but a strategic driver for engagement and growth. From conceptualizing campaign narratives to delivering visuals aligned with brand goals, I balanced creativity with data-driven strategy. This experience strengthened my ability to lead cross-functional teams, maintain brand consistency, and adapt quickly to the dynamic demands of marketing.
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