I turn ideas into impact and pixels into purpose
As a Senior Visual Designer & Senior Concept Artist with 7+ years at the intersection of brand strategy, visual storytelling, and design systems, I build brands that do more than look good — they perform. From full-stack brand identities to cross-channel campaign ecosystems, I design with intention, measure what matters, and always ask: does it move the needle?
Over 40+ product and brand launches later, I’ve helped startups, scale-ups, and legacy players across agritech, edutech, fashion, film, consumer goods, and tech see results like 4x engagement and 30% faster GTM timelines.
What I Bring to the Table
Strategy-First Thinking
I don’t chase trends. I build visual languages rooted in positioning, business goals, and long-term relevance.
I don’t chase trends. I build visual languages rooted in positioning, business goals, and long-term relevance.
System-Obsessed Execution
Scalable, consistent, and built to flex — whether it’s a logo, a landing page, or a multi-platform launch kit.
Scalable, consistent, and built to flex — whether it’s a logo, a landing page, or a multi-platform launch kit.
Creative Collaboration
I’ve led and mentored design teams, partnered closely with marketing and product, and love the rhythm of real collaboration.
I’ve led and mentored design teams, partnered closely with marketing and product, and love the rhythm of real collaboration.
Craft That Converts
From scroll-stopping stories to sharp visuals, I mix art direction with insight to create work that sticks - and sells.
From scroll-stopping stories to sharp visuals, I mix art direction with insight to create work that sticks - and sells.
But here’s the thing:
Design isn’t decoration
It’s translation — of strategy into system, insight into interface, emotion into experience.
My Tools of the Trade
Yay! You made it this far.
Clearly, we vibe.
Let’s make cool stuff together.
contact@palettebymukund.com